Deliver better content experiences at scale.
Transform your hotel guests into marketers, and you will transform the customer journey.
Ads Don’t Matter; Guest Experiences Do
Today almost all consumers are more influenced by what other consumers post about rather than branded content; this kind of content is called customer-generated content. The TINT platform helps you acquire and implement this authentic content for your brand.
There’s No Reason Not to Use CGC
Content created by your guests is as good—if not better—than word of mouth. Here’s why:
CGC increases conversions
CGC campaigns on average see 29% more online conversions
CGC is easy to obtain
2 out of 3 customers let you use their social posts or online reviews
CGC influences travel plans.
Over 50% of Facebook users base travel plans on their friends’ travel photos
CGC is a best practice
47% of marketers use CGC in their customer journey strategies.
Top Hotel Brands Trust TINT
Four Seasons, Hilton, Loews, and JW Marriott have implemented TINT to acquire, manage, and track CGC throughout the customer journey. Loews specifically saw a 62% increase in social engagement and 35% increase in direct bookings.
What TINT Does
Our platform takes you through all the steps of acquiring and using travel-related CGC:
Collect & Curate
Sift through photos and reviews with the help of our machine learning to find the most influential CGC.
Get Rights
Obtain image rights from users in an easy, intuitive process.
Publish
Integrate your CGC collateral in every critical touch point.
Analyze
Track where guests post and see who’s getting the most interaction.
Why TINT Now?
Big ad spending is on its way out, and CGC is on its way in. Using CGC with TINT is the strongest way to provide authentic content that engages as much as it converts. Get on your way to more loyalty, more engagement, and more direct bookings.
The world’s best companies use TINT to generate greater audience engagement and sales conversion with TINT.
Join the 5,000+ companies around the world who use TINT.
Speak to an expert
Ready to deliver trust with TINT? We’re here every step of the way.