I’m out of order? You’re out of order. This whole trial’s out of order! Sorry, we may have gotten slightly carried away there. There are lots of Dos and Don’ts behind UGC Licensing and Copyright. But no one likes getting sued. Like, ever. Which is why it’s really important to make sure you know the rules. UGC has now cemented its position as a prominent word within the marketing and advertising industries. After all, it…
You did it! You found an amazing photo of your product or service on Instagram. As a responsible marketer you…
We are frequently asked, “Does paying for UGC make it more legal?” The idea of receiving beautiful, high-quality content for…
When it comes to user-generated content, many brands still aren’t aware that the users retain the copyrights to the content that they post. But here’s a spoiler for you: they do. In fact, if you don’t explicitly ask permission from a consumer to repurpose their content, you’re setting your brand up for disaster. We covered the importance of UGC rights management in a previous post for TINT that you should definitely take a look at…
Many brands have found the power in user-generated content (UGC) to promote their products. Seeing photos of customers and influencers…
The Federal Trade Commission (FTC) has released Influencer Disclosure Guidelines to provide an ethical and legal roadmap for social media…
The California Consumer Privacy Act (CCPA) is slated to take effect on January 1, 2020. Brands and agencies are calling it the GDPR of the USA. There’s a lot of acronyms, legalese, and misinformation swirling around the discussion. Let’s clear up the confusion. Welcome to the TINT primer on CCPA. What exactly is the CCPA and what does it do? The CCPA is a piece of legislation that grants consumers the right to request information about…
Fair Use is an important legal tenet for content creators across the internet. At TINT, we are always watching the horizon…
Instagram has made it incredibly easy for the average Joe to take and share great photos. And, for brands with…
There are no ifs or buts: modern day marketing strategies need to include social media outreach. Three-billion people have access to a social media account, which means that the potential reach of an organization is huge. Social media marketing provides you with great power to connect. We Are Social But, you know what they say about great power? It comes bundled with great responsibility, and those using social media to connect with their audiences have…
