At the start of 2021, there were 7.23 million job openings in the U.S. One year later, at the start of 2022, that number had almost doubled to over 11 million. “The Great Resignation” became a household term defining this employment shift. More people than ever have begun to question if their jobs, and careers, are worth the sacrifices they used to make without a second thought. Commutes, bad managers, lack of benefits, and other…
Now In Canva, Your Best UGC The perfect content creation tool doesn’t exist? Well, we beg to differ. At TINT,…
TINT Launches Integration with Hootsuite Amplify to Provide Better UGC & EGC We continue to expand our partnership with Hootsuite…
Employee-powered marketing democratizes the content creation process and turns every member of staff into an internal influencer. There are a variety of names: employee advocacy social program, employee-powered marketing, employee-driven communications, but all of them fall under the umbrella of Employee-Generated Content (EGC) EGC and employee-powered marketing are new territories for many marketing and communications professionals. Let’s dig into some frequently asked questions about the strategy. What is Employee-Powered Marketing? Employee-Powered Marketing is a strategy…
Using social media for employee advocacy doesn’t come easily to some brands. Before you stress about being behind on this…
Employee Generated Content (EGC) is the biggest HR strategy that most companies overlook. Give your employees the social media tools to share their knowledge and enthusiasm.
This is part of a 4-part series about increasing employee engagement with employee-generated content. 1) Assessing Your Employee Advocacy Opportunities 2) Strategies for launching your employee advocacy program 3) Benefits of an employee advocacy and EGC social media plan 4) Get more content from your employees For this blog post, I decided to bring in some outside help from our partners and recruitment experts at TMP Worldwide. Thank you to Allison Kelley, Content Marketer, for…
This is part of a 4-part series about increasing employee engagement with employee-generated content. 1) Assessing Your Employee Advocacy Opportunities…
