Don’t Be Afraid of Gen Z was originally published in the International Festivals & Events Association’s “ie: the business of international events” magazine. Read the latest issue of IE here. Every event organization is feeling the pinch. The pandemic started a tectonic shakeup of the events industry. There are new technologies to learn. Highly publicized event failures have been the subject of speculation, discussion, and streaming documentaries (Fyrefest or Astroworld, anyone?). This is exacerbated by…
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