User-Generated Content Archives - Page 3 of 6

User-Generated Content

Category

All things UGC: what it is, why it matters, and how to use it.

New Report Emphasizes Importance of Authentic Content for Tourism and Hospitality Industries

Travel Brands are recommended to focus on communicating trust and confidence as industries rebuild post-lockdown. New research stresses the importance of using authentic social media and marketing content for travel-related industries as they recover from the global impacts of COVID-19. Travel-centric brands face a “next normal” in a world where social media adoption and consumer expectations have increased exponentially. The report, produced by travel research authority PhocusWire in partnership with TINT, finds that many brands…

Man playing PC game on colorful keyboard and mouse

Marketing

Social Media for Esports Marketing: Using Unique Content to Get More Fans Engaged

“Esports” was a niche term and not to be confused with traditional sports, but the pandemic pushed the industry into the spotlight as consumers (stuck at home) were forced to occupy their time with gaming becoming a popular diversion. As the world reopens, we expect a new generation…

Product Releases

TINT Talk: July 2021 Product Updates

Hey there! You just stumbled upon our product updates blog. Today, we are focusing on all the exciting new features brought to you in the month of July of 2021. Now let’s take a look at what TINT has been up to! TINTmix: now with Twitch and Facebook…

UGC Examples

Need Instagram Stories Inspiration?

Video content on social media continues its explosive growth. But, sometimes even the best creators need some Instagram Stories Inspiration. There is a continual drip of new features to encourage people to use Instagram stories. We’re digging into stories to find tips, tricks, and ways to showcase your…

UGC Tools

UGC Influencer Marketing Sprinkled with AI – the Perfect Recipe For Growing Brands

The User Generated Content (UGC) aspect of influencer marketing is an increasingly important core component to effective digital strategies. Artificial Intelligence has touched virtually every area of business and AI applied “intelligently” has the power to maximize the effect of UGC influencer marketing. Through powerful algorithms, marketers can…

UGC Examples

User-Generated Content and the Customer Journey

The user-generated content customer journey is built on excitement. First, the excitement of discovering a product. Then, the excitement of ordering and anticipation of that product’s arrival. Finally, the excitement of experiencing and engaging with the product. Smartphones and social media have further accelerated this journey, placing purchasing decisions and consumer resources at the fingertips of shoppers… literally. This democratization of marketing strategy has put user-generated content front and center. Now, marketing campaigns are about…

Tips, Guides, and How-To's

User-Generated Content for Social Listening

With more people sharing their customer experiences on social media, user-generated content (UGC) is proving to be the insight that data couldn’t always give brands. UGC can help brands monitor customer sentiment, track competitors, and discover valuable keywords. This type of social media monitoring, known as social listening,…

UGC Research & Trends

9 Visual Content Trends to Watch

Every great marketer can agree on one thing: stories sell. People don’t buy products, they buy the stories behind the products. Incorporating visual storytelling into your marketing has never been more important and the following are 9 visual content trends to watch. 9 Visual Content Trends to Watch…

Tips, Guides, and How-To's

How to Get More UGC from Instagram

Instagram is the top social network for social commerce. More and more consumers are starting their product discovery journey by connecting to brands and micro-influencers on the photo-driven platform. With so much marketing funnel traffic originating on Insta, marketers may find themselves asking, “How do I get more UGC from Instagram?” Each year, consumers spend more time on social platforms. This constantly increasing usage has turned social networks into the ultimate marketing tool. From brand…

UGC Examples

The Social eCommerce Funnel

Social media giants like Facebook and Snapchat have realized they no longer need the middleman to get products sold. The Social eCommerce Funnel has changed everything. Previously, they used to rely on posts to drive users to a website where they’d start the checkout process only after clicking…

UGC Tools

Feature Release: Aggregate IGTV content in TINT

We’re excited to announce you can now use TINT to aggregate Instagram TV (IGTV) content for use on web, screens, social, and your other marketing channels. IGTV videos range in duration from 1 to 15 minutes (on uploads from a mobile device), and 1 to 60 minutes long…