I don’t even know why, maybe pure chance, but our Cannes Lions seemed to be dominated by hip-hop legends, one was being involved in an interview with Young Guru, Jay-Z’s producer, and also being in a closed interview with what can only be described as the godfather of hip-hop and co-founder of Def Jam Recordings, Russell Simmons. I started this post with these two things because there was a common theme on what those two…
Following from the shocking, but maybe not so surprising results from Edelman’s 2017 Trust Barometer stating that trust across almost…
The Mad Men of New York was a coined phrase for the original advertising men that worked in and grew…
The dust is now settling on what has been TINT’s most successful Cannes Lions Festival of Creativity to date. With over 43,000 entries, the Lions Festival team have given awards to some of the best work in the world. There were many highs (the school trip to Mars) and a few lows (the questionable fake refugee app that won a Lion but did not have a workable version). Many people came to the festival to…
All organisations look for trust within their community by delivering the very best reputation in their marketplace. Prioritise community content first!
Last weekend I boarded a flight from London to San Francisco. I was excited and nervous to leave behind my…
