Author

Jordan Ben

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VP, Product Strategy
TINT Threads Integration
Product Releases

TINT + Threads Integration Unlocks the Power of UGC on Growing Platform

We’re excited to announce TINT’s integration with Threads, Meta’s rapidly expanding social platform. This integration opens up new opportunities for brands to leverage the power of UGC and strengthen their social presence everywhere consumers are. Threads has experienced phenomenal growth since its launch, boasting over 175 million monthly active users as of July 2024. As a marketer, you want to be where your potential customers are, and this rapid adoption underscores the platform’s potential for…

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Woman consulting her phone in grocery aisle
Advocacy & UGC

[STUDY] Word-of-Mouth Greater Impact on Purchase Decisions

New Study Reveals Social Proof Vital to Maintaining Growth in Shaky Economy Recommendations from friends and family remain the most impactful form of brand endorsements, and their influence has only increased in the past ten years. In a new wave to its Social Recommendations Index, TINT, the leader in Community Powered Marketing, uncovered new insights in online brand advocacy tracked from 2013-2023. Ninety-six percent of consumers say friends and family are the most trusted source…

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Community Powered Marketing

API and Algorithm Anxiety? Stop Building Your Brand’s Community On Someone Else’s Site

Brace yourselves fellow marketers for yet another episode of social networks flipping the script and sending everyone into a frenzy before we all begrudgingly accept a less-than-ideal normal.  Meta recently announced it was going to cut off third-party access to Facebook Groups. This was a surprise announcement telling brands and developers they have 90 days before they are deprecating the ability to schedule and automate posts in Facebook Groups as well as engage with consumers…

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A woman showing her friend a new blouse
Community Powered Marketing

What is Community Commerce and Why Should Brands Care

All marketers are familiar with ecommerce and most are familiar with social commerce, especially when it involves tactics like digital product sampling. But what is community commerce, and why is it critical to brands looking to drive new acquisition and boost retention?  In the past few years, word-of-mouth has become more impactful than ever. Most of social media’s existence has been primarily used to connect with existing friends and family and to share entertaining and valuable…

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