2020 was a test of mettle. As we look forward to what 2021 has in store, we should stop, reflect, and leave baggage in the previous year. Start 2021 on the right foot and make your New Year’s Resolution to leave these eight things in 2020. As published in the International Festivals & Events Association’s “i.e.: the business of international events” quarterly magazine. The premier association supporting and enabling festivals and events worldwide. For more…
What makes an Influencer? When more than 100 million people have over 100,000 followers, who among them are truly famous?…
Longtail keywords are the high-intent, low-traffic drivers of niche SEO. Social Media marketers will find that longtail hashtags can provide similar traction. Many social practitioners are already using them intuitively. Incorporating them into your social strategy can provide additional reach and engagement for posts across social channels. What does longtail mean? The term longtail was created by business author and entrepreneur Chris Anderson. The concept debuted in a 2004 Wired Magazine article simply titled “The…
Black Friday until Christmas Eve is often the golden season for eCommerce operators. Year over year, online holiday spending has…
November would have normally found the Team TINT traveling to Kansas City and Raleigh to participate in the Internet Summit and KC Digital Summit. (It is also an excuse for us to consume copious amounts of BBQ in both locals.) This year, we’re connecting with our friends, colleagues, and customers through the Digital Summit at Home Series. We debuted a new session called “Social Reset: Leave Your Old Content in 2020.” We had a packed…
On September 21, 2020 Facebook introduced the Facebook Rights Management Tool. This new addition to the Facebook Creator Studio is…
You did it! You found an amazing photo of your product or service on Instagram. As a responsible marketer you reach out, contact the content creator, and ask for permission to use the picture. There are a few people in the photo. Do you need permission from everyone? This blog is provided for general informational purposes only. We always recommend consulting qualified legal counsel if you have questions about your specific use case. The Right…